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Bodoni is another famous example of a well-balanced font with its strong, solid vertical strokes and lighter arches and curves. Its serifs add a small bit of classy flair that also feels like counterweights keeping the letters upright. Consistency means all the letters, numbers and any other characters used maintain the same look.

FreeLogoDesign is a free logo maker for entrepreneurs, small businesses, freelancers and organizations to create professional looking logos in minutes. Get a free logo for your website, business cards or correspondence. WP ENGINE®, TORQUE®, EVERCACHE®, and the cog logo service marks are owned by WPEngine, Inc. Of course, these are just broad guidelines, and when it comes to font metrics, there exists no concrete rule per se. With those things considered, you wouldn’t want to use a font like Comic Sans MS in a scientific article , for example. Join Slate Plus to continue reading, and you’ll get unlimited access to all our work—and support Slate’s independent journalism. By 2007, some of us were actually watching a feature-length documentary about a font.

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  • Today, it is the default font of Google+,Google Play, YouTube, Google Maps, and mobile Google search.
  • Open Sans is a sans-serif font, originally Debut Video Capture Software commissioned by Google.
  • Need a serif font with a particular slant and thickness?

We delete comments that violate our policy, which we encourage you to read. Discussion threads can be closed at any time at our discretion. Even though there are brief descriptions below the three different settings, they don’t paint a complete picture for the first option.

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Check whether a font’s legible by writing a variety of words in it, making sure you use every letter and a bunch of different letter combinations. Scale it up, then scale it down to see if there’s a size at which it becomes difficult to read. If you need text that small, choose a font that works at that size. Didot is an excellent font that uses dramatic variations between thick and thin strokes while still managing to maintain balance.

If a font’s letter “A” has serifs, we expect its B to have serifs too, and so on from there. To help you find the perfect font for your project, we’re going to walk through the best fonts and worst fonts along with what makes them effective . Sign in to commentBe respectful, keep it civil and stay on topic.


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